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I’m happy if you help the animals

Save the penguins

Does O'reilly donate to conservation funds for the animals depicted on book covers?
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  • Back in the mid-90s, we did a major promotion with the Species Survival Commission, soliciting donations from our customers with an offer of a 100% match. We had very poor response. We made some big donations anyway, but didn't continue doing it because our customers seemed so uninterested.

    It's definitely worth re-evaluating given the greater sensitivity of the market to this issue today.
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